Written by Andrew Segna
Edited by Jonathan Allred
Editorial Policy
On October 13, 2010, Valve, a major video game developer, announced Dota 2, its new title, for which it registered the trademark “Dota” with the USPTO on August 6, 2010. This game is a sequel to the extremely popular Defense of the Ancients (abbreviated “Dota”), a“mod” that independent videogame developers created by modifying the game Warcraft III. The trademark registration evoked concern among members of the industry and consumers, especially in light of recent overly aggressive trademark enforcement by Tim Langdell, developer and president of the video game company Edge Games. As developers and publishers acquire and assert control over trademarks, members of the video game community are concerned that mod creators and independent developers could feel intimidated and, fearing liability, not take on certain projects. Naturally, those concerned by aggressive trademark enforcement would prefer that the trademark rights not be granted in the first place. However, even where the law is not able to prevent video game companies from obtaining and enforcing trademark rights in game titles and assets, private policing by members of the video game world can prevent overly aggressive trademark enforcement from disrupting the industry. (more…)